When something really matters, you put it on paper

Scribe is a beloved Mexican brand with deep roots; there’s hardly a child in this country who hasn’t used one of their notebooks. It’s a brand with a rich history, but in recent years, it’s faced a challenge as new technologies have gradually shifted focus away from these products. The goal was clear: to reconnect with generations who grew up using Scribe, reminding them that handwriting is a powerful act that connects us more deeply with our own ideas, with others, and with our own story.